20 Common Mistakes

15 Key Benefits of a Strategic Management System

20 Common Mistakes in Strategic Management

Which of these mistakes are you making?

H = yes, all or most of the time
M = yes, at times we do
L = no, we don’t make this mistakes

Your Total Score is 64 out of a possible 100

Strategic Management is a serious effort for your organization


1. Failing to integrate planning at all levels
2. Keeping planning separate from day-to-day management
3. Conducting long-range forecasting only, with extrapolations from the past
4. Having a piecemeal & separate approach to strategic planning and strategic change
5. Developing vision, mission, and value statement only/with no effective measures
6. Having yearly weekend retreats and annual near-term thinking only
7. Failing to complete an effective implementation process
8. Violating the “people support what help create” involvement premise, and best practice
9. Conducting business as usual after doing strategic planning – The SPOTS Syndrome (Strategic Plan On Top Shelf gathering dust)
10. Failing to make the “tough choices” or suppression of differences of opinions
11. Lacking a Quadruple Bottom Line, Balanced Scoreboard; measuring activities, not what’s important results & success
12. Failing to define and/or plan for Strategic Business Units And Functional Departments in a meaningful way
13. Neglecting to benchmark yourself against the competition & Best Practices
14. Seeing the planning document as an end in itself – missing the need for a yearly Strategic Management System & Cycle
15. Having confusing terminology, language, and a Bureaucratic Annual Process
16. Trying to facilitate the process yourself by penny wise and pound foolish when it comes to the use of master consultant/facilitator
17. Failing to identify, develop, and defend your unique positioning in the marketplace vs. the competition in the eyes of the customer
18. Failing to adequately involve the CEO, and top management as active leaders of this key process
19. Isolating yourself from the competitive environment and a failure to do meaningful and regular quarterly
20. Form and ritual rather than substance