CEO and Executive Briefing
Strategic Thinking and Planning
for the 21st Century

Workshop Benefits

Raise Your Strategic IQ as a Global Strategist to Grow Your Business

FEATURES

BENEFITS

Session #1: Future Global Environmental Scanning
(Strategic Thinking at its Finest)

  1. To understand the importance of doing future environmental scanning in a totally different strategic fashion for the 21st century.
  2. To explore diverse global trends you must stay ahead of to succeed in your business.
  3. To experience a Systems Thinking Approach® to future environmental scanning called SKEPTIC.
  1. Taking advantage of global and environmental trends before your competitors do.
  2. Protect your assets and business economics from the complex, dynamic, and confusing global trends.
  3. Sustain your competitive edge by staying abreast of global trends on a continual basis.

Session #2:  A Yearly Strategic Management System and Cycle
(Reinventing Strategic Planning: Planning—People—Leadership—Change)

  1. To understand the fundamental difference between Strategic Planning and a Yearly Strategic Management System and Cycle.
  2. To learn a simple practical Systems Thinking Approach® to Strategic Management (ABCs): Planning—Leadership—Change.
  3. To assess your business and strategic management system vs. proven Best Practices.
  1. Plan and execute large-scale change successfully in our dynamic 21st century world.
  2. Enhance your business and operational excellence as a strategically oriented enterprise—down and across all levels and departments.
  3. Sustain superior economic success, year after year.

Session #3: Value-Proposition and Positioning
(Growing Your Business)

  1. To learn Best Practices in Positioning and your Value-Proposition to grow customer value—five world class choices.
  2. To discover the key difference that distinguishes your competitive advantage, just being competitive and when you are non-competitive in the eyes of the customer in your market places.
  1. Determine your desired Value-Proposition in order to align your total organizations­ teamwork and operational excellence.
  2. Grow your business vs. your competitors by positioning it for competitive advantage in your marketplace.
  1. To explore the key metrics of becoming a customer-focused enterprise: data-based decision making.
  2. To assess your enterprise'­s Strategic Positioning Quotient.
  1. Enhance your customer-employee, financial and societal results through better- data based decision-making, focused on your Value-Proposition.
  2. Know the stark reality of your current Positioning in order to enhance it & grow your customer base.

Session #4:  Strategic Thinking on a Daily Basis: New Rules
(Building a Customer-focused, Strategically-oriented Enterprise)

  1. To discover the four key simple concepts that immediately enhance your strategic thinking abilities as a leader (E-A-B and D integration).
  2. To explore the new rules and proven Best Practices of becoming a totally integrated, customer-focused, and strategically-oriented enterprise.
  3. Cascading your strategies and values down and across the entire enterprise.
  1. Raise your strategic IQ as a strategic thinker all day—every day.
  2. Create and sustain a customer-focused employee culture.
  3. Control and focus your entire organization in a new and better way through shared core strategies and core values as the business glue that guides day-day decision-making.

Session #5: Pulling it All Together—Action Planning

  1. ABCs Project Template.
  2. Yearly Strategic Management Cycle.
  3. Strategic Planning Simple one-page Communication Documents.
  1. Create a simple, yet disciplined Strategic Thinking process on a daily basis as a new language to guide your organization'­s strategic direction towards your Value-Added Customer Proposition.
  2. Create superior results, year after year, through a simple new system of management.
  3. Achieve Business Excellence by aligning and focusing your organization'­s daily work with simple, yet powerful one-page "Cheat Sheets."

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