Haines Centre for Strategic Management

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Founded in 1990 • Offices in Over 20 Countries
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20 Common Mistakes in Strategic Management

Which of these mistakes are you making?

H = yes, all or most of the time
M = yes, at times we do
L = no, we don't make this mistakes

H M L 1. Failing to integrate planning at all levels
H M L 2. Keeping planning separate from day-to-day management
H M L 3. Conducting long-range forecasting only, with extrapolations from the past
H M L 4. Having a piecemeal & separate approach to strategic planning and strategic change
H M L 5. Developing vision, mission, and value statement only/with no effective measures
H M L 6. Having yearly weekend retreats and annual near-term thinking only
H M L 7. Failing to complete an efective implementation process
H M L 8. Violating the “people support what help create” involvement premise, and best practice
H M L 9. Conducting business as usual after doing strategic planning - The SPOTS Syndrome (Strategic Plan On Top Shelf gathering dust)
H M L 10. Failing to make the “tough choices” or suppression of differences of opinions
H M L 11. Lacking a Quadruple Bottom Line, Balanced Scoreboard; measuring activities, not what's important results & success
H M L 12. Failing to define and/or plan for Strategic Business Units And Functional Departments in a meaningful way
H M L 13. Neglecting to benchmark yourself against the competition & Best Practices
H M L 14. Seeing the planning document as an end in itself - missing the need for a yearly Strategic Management System & Cycle
H M L 15. Having confusing terminology, language, and a Bureaucratic Annual Process
H M L 16. Trying to facilitate the process yourself by penny wise and pound foolish when it comes to the use of master consultant/facilitator
H M L 17. Failing to identify, develop, and defend your unique positioning in the marketplace vs. the competition in the eyes of the customer
H M L 18. Failing to adequately involve the CEO, and top management as active leaders of this key process
H M L 19. Isolating yourself from the competitive environment and a failure to do meaningful and regular quarterly
H M L 20. Form and ritual rather than substance