History of Certifications

THE ASP CERTIFICATION PROCESS DEVELOPMENT

When What Who
May 2008 1. Certification Project given approval to proceed – the lead Board Member is Steve Haines Board of Directors
June2008 2. Emails sent soliciting bios for membership on Core and Extended Teams Steve Haines
June2008 3. Solicitation to organizations to self-fund the Project at $2,500 each. The following are the contributors: Steve Haines
August 2008 4. Administrative Support person hired (Leanna Blackmon). Contract executed by ASP Steve Haines/Executive Director
  • Delta Community Credit Union
  • Haines Centre for Strategic Management
  • Sundt
  • Washington Suburban Sanitary Commission
  • Training Magazine (Quid Pro Quo)
June2008 5. Formed the Core Team with senior planning professionals who were willing to make the time commitment (seven members) Steve Haines
June 2008 6. Formed the Extended Team with senior planning professionals who could not make the time commitment to be on the Core Team but were willing to provide input into the process Steve Haines
August 2008 7. Administrative Support person hired (Leanna Blackmon). Contract executed by ASP Steve Haines/Executive Director
August 2008 9. Established monthly bridge call schedule for Core Team for 2008-2009 (third Saturday of every month) Note: There were two calls on 6/14/08 and 6/28/09, which established the 3rd Saturday. Officially, the schedule began in 8/08.--LB Leanna Blackmon
Aug. 16, 2008 10. First Monthly Bridge Call Leanna Blackmon
August-Sept 2008 11. Core Team developed a developed a Project Strategic Plan with feedback from the Board of Directors and Extended Core Team Members Leanna Blackmon
Fall 2008 12. A CEU and credentialing study of four alternatives for ASP was researched and reviewed where it was decided to use CEUs Terry Schmidt
Sept 2008 13. Best Practices—A Certification Research Report was shared and reviewed on this concept to be sure this made sense and to help with the Market Needs Survey below Randy Rollinson
Fall 2008 14. Market Needs—an extensive survey was conducted with ASP members regarding their wants, desires, and benefits of planning certification. The results included a resounding “yes” to this need. Crystal Davis
September 2008 - January 2009 15. Best Practices Research for Phase I —detailed questions were formed. Then interviews were conducted with over 20 firms and universities to ensure a best practice Body of Knowledge for the 21st Century. Core Team/Extended Team Members
October 2008 - January 2009 16. Best Practices Research for Phase II -- The Certification Development Process itself also had a set of questions developed. They then conducted interviews and process reviews with over 10 other excellent associations such as PMI, SHRM, ASTD, etc. so as not to reinvent the wheel. Core Team/Extended Team Members
First Draft:
Feb 19, 2009
17. Phase I—was set up to develop a best practice Body of Knowledge in the Strategic Planning Field (embodying ASP’s Think—Plan—Act mantra). There have been six major revisions of this document through July 2009. This project has been supported by extensive outreach and inclusiveness to every one interested in this project, soliciting their feedback, critiques, and recommendations to improve this result; both within ASP, and in the planning profession in general, including the SLF in Toronto. See list of participants attached to the BOK Steve Haines
First Draft:
Feb. 19, 2009
18. Phase II—was set up to develop an ongoing certification process that would include these components below:
Phase II document has had eight major revisions through July 2009.This project has been supported by extensive outreach and inclusiveness to every one interested in this project, soliciting their feedback, critiques, and recommendations to improve this result; both within ASP, and in the planning profession in general, including the SLF in Toronto. See list of participants attached to the BOK
Richard Condit
DATE OF FIRST DRAFT BELOW PHASE II HAS MANY SETS OF TASKS SEE LIST OF BULLETS BELOW
June 2009 • Independent Body of Knowledge exams with an ethics consideration Steve Haines and Allan Kalish
July 2009 • CEU consideration redone Terry Schmidt
June 2009 • Registered Educational Providers (REPs) to provide the education—Draft 1 developed. Now in its 3rd draft Frank Mruk and Richard Condit
July 2009 • Independent governance structure Terry Schmidt
August 2009 • How to take into account an applicant’s life, jobs, experiences and education in the application form. Gail Aller-Stead
Approx. 12/09 • Administrative support to run the day-day certification program for ASP To be determined
August 2009 • An economic Pro Forma needs to be developed—Draft 2 ready in August Tom Carter
February 2009 19. The Phase I and II documents were distributed to all attendees of the 2009 Annual ASP Conference as part of a town hall lunch discussion with the entire assembly. Steve Haines/CORE TEAM
20. Extensive reviews of Phase I and II were conducted with the following local ASP Chapters:
April 2009 • Chicago Chapter Officers (virtual) Steve Haines
April-May 2009 • San Diego Chapter Officers Steve Haines/Eric Denniston
May 2009 • Washington, DC Chapter Officers and Members Steve Haines/Sara Brann
August 2009 21. New Board of Directors extensive review with approval of given to continue Board of Directors/Core Team
Results—Credentialing at Two Levels of Professionalism plus a Student/Associate Level
  • Strategic Planning Professionals (SPP)—Level I
  • Strategic Management Professionals (SMP)—Level II
  • Student/Strategic Planning Associate Level

Acknowledgment of Participation -
For
The ASP Certification Project: 2008-2009

The Association of Strategic Planning (ASP) would like to acknowledge its gratitude and “Thank You” for the individuals, teams and organizations participating and supporting the development of our ASP Certification Program, especially including the following:

  1. Sponsors for the ASP National Standards and Certification Program include:
    • Delta Community Credit Union
    • Sundt Corporation
    • Washington Suburban Sanitary Commission
    • Haines Centre for Strategic Management
    • Training Magazine

  2. 2009-2010 ASP Board
    ASP President Tim Trotter - Wheaton, IL
    Past President Dr. Stan Rosen – Westchester, CA
    Vice-President Steve Haines – San Diego, CA
    Treasurer Don Ricketts, Highlands Ranch, CO
    Secretary Terrianne Reynolds – North Chicago, IL
    Director-at-Large Dr. Mary Anne Brady – Alameda, CA
    Director-at-Large Laurie Erickson – Orono, MN
    Director-at-Large Pamela (Pam) Johnson – Tallahassee, FL
    Director-at-Large V. Rory Jones – San Francisco, CA
    Director-at-Large Alan Leeds – Fremont, CA
    Director-at-Large Alex Urmersbach – Calabasas, CA
    Director-at-Large Dan Marshall – Phoenix, AZ
    Director-at-Large Paul Ratoff – Placentia, CA
    Director-at-Large Carola Venot De-Suarez – Tempe, AZ
    Director-at-Large Dr. Tina White Potter – Plano, TX
    Executive Director Janice Laureen – Los Angeles, CA

  3. 2008-2009 ASP Board
    President Dr. Stanley G. Rosen – Westchester, CA
    Past President James A. McComb – Pasadena, CA
    Vice President Matt Kinnich – Northfield, IL
    Treasurer William Braun – Los Angeles, CA
    Secretary Terrianne Reynolds – North Chicago, IL
    Director Dr. Mary Anne Brady – Alameda, CA
    Director Laurie Erickson – Orono, MN
    Director Gwendolyn Esco Davis – Detroit, MI
    Director Stephen Haines – San Diego, CA
    Director Pamela (Pam) Johnson – Tallahassee, FL
    Director V. Rory Jones – San Francisco, CA
    Director Alan Leeds – Fremont, CA
    Director Paul Ratoff – Placentia, CA
    Director Joyce Reynolds-Sinclair, Ph.D. – Palo Alto, CA
    Director Ian Somerville – Burbank, CA
    Executive Director Janice Laureen – Los Angeles, CA

    ASP Members who served on The ASP Task Force
    IV. Core Team Members V. Extended Team Members
    Steve Haines - San Diego, CA
    Richard Condit - Tempe, AZ
    Gail Aller-Stead - Toronto
    Sara Brann - Vienna, VA
    Crystal Davis - Fairmont, WV
    Jim McComb - Pasadena, CA
    Frank Mruk - New York, NY
    Terry Schmidt - Seattle, WA
    Tom Carter - Toronto

    Leanna Blackmon - Seattle, WA
    Core Team Support

    Staff support of the Haines Centre for Strategic Management has been instrumental as well
    Jayne Haines
    Jenna Murobayshi
    Joyce Evans
    Ashley Schwarz
    Diane Alario – New York, NY
    Dr. George Arras - Toronto
    Dr. Mary Anne Brady - San Francisco, CA
    Bill Braun - Los Angeles, CA
    Portia Davidson - Washington, DC
    Kris Downing - Greensboro, NC
    Charles Everett - Washington DC
    Karen Hammond - Washington, DC
    Ken Hein - Phoenix, AZ
    Marcus Jennings - Laurel, MD
    Alan Kalish- West Palm Beach, FL
    Alan Levis - Seattle, WA
    Jim McClain - Orange County, CA
    Jason Osterhage - Atlanta, GA
    Howard Rasheed - Wilmington, NC
    Terrianne Reynolds - Chicago, IL
    Tanaia Parker - Washington DC
    Randy Rollinson - Chicago, IL
    Anika Savage - Newburyport, MA
    Iain Somerville - Los Angeles, CA
    Michele Studer - Dallas, TX
    Daren Tolz – NY, NY
    Jim Wilson - Claremont, CA
  1. OTHER ASP AND PLANNING PROFESSIONALS INVOLVED
    • Stan Abraham
    • David Crain
    • Fred David
    • Gwendolyn Esco-Davis
    • Drumm McNaughton—IMC President
    • Susan Obermeier
    • Howard Rohm
    • Micki Rops

  2. Attendees at the ASP 2009 Annual Conference, San Diego, CA

  3. COMPANIES, ASSOCIATIONS AND EDUCATIONAL INSTITUTIONS INTERVIEWED for the planning body of knowledge and best practices in certifications include:
    • Academy of Competitive Intelligence
    • American Management Association– Strategic Alliance Management Certification
    • Assoc of Professionals in Business Mgt
    • Balanced Scorecard Certification
    • Cornell University - Certification in Strategic Management
    • Design Build Institute of America (DBIA) Designation
    • Haines Centre for Strategic Management Gold Mastery
    • IMC/CMC
    • INSEAD Blue Ocean Strategy Institute
    • MIT Sloan Executive Certification—Strategy & Innovation
    • Northwestern University - Kellogg School of Management
    • Project Management Institute (PMI)
    • Professional Pricing Society.com
    • Stanford University – Strategic Planning Certificates
    • Strategic HR Mgt (SHRM) Association
    • UCLA Technical Management Program
    • University of Calgary – Strategic Management Certification
    • University of Michigan
    • University of San Francisco – MSPMGT Program
    • University of Virginia/Darden School of Business
    • US Green Bldg Council/LEED

  4. ASP Chapters
    • Council of Presidents
    • San Diego chapter
    • DC chapter
    • Atlanta chapter
    • NY chapter
    • Chicago chapter

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